Status of commercialization in sports Research Proposal

Status of commercialization in sports - Research Proposal Example Settlement for the topic was due to various reasons that will be prioritized in the research. Adequate knowledge of what is meant by commercialization of sports will be tackled. The researcher and the readers need to have a good knowledge of the topic and the general idea of what it entails as it provides proper guidance for the research (Cummings, Lofaso & Cummings,  2010). The other area that will be tackled will be the advantages and shortcomings of commercializing different sports. Identification of similarity or the difference between the commercialization of different is a crucial aspect of the research in the quest to determine both the negative and positive effects of the same. The use of relevant examples is essential in such a scenario to ensure the point is well understood and intentions clear. Also, the methods of commercialization and the relevant bodies or rather bodies associated with the commercialization are paramount in the research (Humphreys & Howard,  2012). The research has several objectives that provide guidance while carrying out the data collection process. Establishment of the various reasons behind commercialization is the first goal of the study. The increased rate of the commercialization raises eyebrows and thus the need to understand the driving force behind the act. Determination of the positive effects of the commercialization of sports is the other objective. In comparison to other business opportunities, sports such as soccer and American Football have hit top bars and indicating that there is a plethora of benefits that accrue from the same. It is a critical objective in this research as the findings from this research help determine whether the process is of an additional value to the society (Ribowsky, 2012). Furthermore, it is equally essential to analyse the adverse impacts of